Rewheel to give opening analyst note at Mobile Broadband World 2010


MBW is the largest conference and exhibition in Europe focusing on all of the technology options that enable Mobile Broadband. This key industry event brings together the entire Mobile Broadband ecosystem in a dynamic knowledge sharing and networking environment. Senior executives of top industry players such as Vodafone, T-Mobile, Telefonica, Telenor, Hutchison will share their learnings on the event.

Antonios Drossos, managing partner of Rewheel will open day one's key note session with his analyst remarks, addressing "The million dollar question? How can you increase the profitability of MBB?"

Rewheel's leading commercial specialists will also hold a workshop on the Mobile Broadband Strategy Day on Monday 27th exploring market segment-centric mobile broadband pricing strategies, with special focus on:

• Identifying target customer segments and their profile requirements

• Capturing segment specific price points in light of competition and affordability

• Modelling segment specific network cost profiles in HSPA+ and LTE

• Framing adequate customer profitability metrics

• Setting segment specific value propositions for sustainable profitability

[09 May 2010]
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